Privacy policy

Privacy policy

Effective date: October 25, 2026

Applies to My Stadiums, My Athlete, My Travel, My Concerts, My Outdoors, My Memories, and section5-media.com

Our privacy commitments

• We do not sell your personal information or your photos.
• We do not show ads or use your information for targeted advertising.
• We do not use your photos or records to train AI models, and we do not use facial recognition.
• Your photos and records are private by default. Only people you approve can see them.
• Location and AI features work only when you turn them on or ask for them.
• Every user has the same privacy rights, wherever they live in the United States or Canada.

1. About This Policy

1.1 Who we are. Section 5 Media, LLC ("Section 5 Media," "we," "us," or "our") is a North Dakota limited liability company. We operate My Stadiums, My Athlete, My Travel, My Concerts, My Outdoors, and My Memories, and our websites at section5-media.com and its subdomains (together, the "Services"). One Section 5 Media account works across all of our apps.

1.2 What this policy covers. This policy applies to personal information we collect through the Services. It does not apply to third-party services you connect to or link from the Services, which have their own policies. Our Terms of Service, at section5-media.com/terms, also apply to your use of the Services.

2. Information We Collect

2.1 Information you give us.

• Account information: your email address and password (handled by our authentication provider), or the email address and name Apple or Google share with us if you sign in with them; an optional display name, handle, and profile picture; an optional home airport; and the date you confirmed you are 18 or older (never your birthday).
• Your Content: photos and videos, and the records you create, such as memories, places, trips and journal entries, concert and stadium visits, outdoor activities, athlete profiles and statistics, albums, captions, and tags, and comments and reactions you leave on memories you can see. Photos are resized, and their embedded information removed, in your browser or app before upload. We keep a display copy, a small tile, and for large photos a print copy (Section 6.2).
• Sharing information: the email addresses of people you invite to your household, the followers and share-link viewers you approve, the people you tag, your sharing settings, and your choices about public features, such as catalog contributions, a discoverable profile, or leaderboards.
• Catalog contributions: information you add to our shared stadium, concert, and trail catalogs (Section 8.1).
• Communications: messages you send us, such as support requests, feedback, privacy requests, and reports about content.

2.2 Information collected automatically.

• Technical and security logs: IP address, browser type, error and crash reports, and records of sign-ins, used to keep the Services running and secure.
• Usage counts: per-account counts of certain actions, such as AI story drafts and map lookups, used to apply fair-use limits. These counts do not record what you requested.
• Paid-feature checks: when you open a feature that needs a paid plan, a record of the check: which feature, in which app, and whether your Account had it.
• Cookies and similar technologies: see Section 11.

2.3 Location information. We collect location information only in these ways:

• From your photos: the location and date embedded in a photo (EXIF data), read on your device when you import photos, and used to put each photo on a day and suggest the stadium, venue, or place where it was taken. We keep that date and place with the record, not in the photo file (Section 6.2).
• From you: places you type in or pick on a map, and your optional home airport.
• From your device: your device's precise location, but only if you grant location permission and only while you are using a feature that needs it, such as finding stadiums near you, marking where a memory happened, or recording a hike. The My Outdoors phone app keeps using your location in the background while it records a hike, ride, or paddle, from Record to Finish, or follows your position on the map with heading-up turned on, and your phone shows when this is happening. Otherwise we do not use your location in the background. Most features read your location once and do not store it. It is stored only when you save it with a record, such as a memory's place or a recorded route, or as the starting point of a trip plan, rounded to about 1 kilometer.

Location information attached to a record, such as a route, a map pin, or a visited place, is kept as part of that record for as long as you keep it. The household members and followers who can see a record can also see its place. Waypoints, and recordings you have not saved, stay on your device.

2.4 Information from other sources.

• Imports you choose: if you import an archive from Facebook, Google Takeout, or a similar service, the file is read on your own device, and only the items you confirm are saved to your Account. A schedule file you upload in My Athlete is read on our server instead.
• Payment providers: Apple and Google, through RevenueCat, the service we use to manage in-app purchases, tell us what you have bought and the status of your subscription. Stripe will do the same for any purchase on our website. They, not we, handle your card or payment details.
• Other users: another user may give us your email address to invite you to their household, and a person you have approved as a follower may tag you in a memory.
• Sign-in providers: if you sign in with Apple or Google, they give us your email address and, if you choose to share it, your name.
• Calendar feeds: if you connect a team calendar feed in My Athlete, the schedule it publishes.
• People who contact us: someone may report Content or ask us to remove a photo that shows them or their child.

3. Information About Children

3.1 Our apps are for adults. You must be 18 or older to have an Account. The Services are not directed to children, and we do not knowingly collect personal information directly from anyone under 18. If we learn that someone under 18 has created an Account, we will close it and delete its information.

3.2 Records adults keep about children. Parents and guardians may record information about children, especially in My Athlete. This may include the kind of information families and youth sports leagues ordinarily keep, such as a child's name, photos and videos, team, position, seasons, games and practices (including where they are played), results, statistics, achievements, and the family's own notes and stories. The apps do not ask for a child's birth date, age, school, or medical information. Please do not enter a child's medical information, school records, home address, or other sensitive details.

3.3 Who can see it. Information about a child is visible only to the household that keeps it and to people the parent or guardian approves. Followers can see a family's My Athlete records only after the parent turns on My Athlete sharing, which starts off. It is never included in public catalogs or used for any purpose other than providing the Services to the people who keep it.

3.4 Removal requests. A parent or legal guardian may ask us to remove photos or information about their child, even if they do not have an Account, by contacting support@section5-media.com. We may restrict access to the information while we review the request, and we will contact the person who uploaded it.

4. How We Use Information

• To provide the Services: store, organize, and display your Content; create display copies; show it to the people you choose; and support features like maps, venue suggestions, and records across apps.
• To provide features you turn on: location features and AI features, as described in Sections 6 and 7.
• To manage your Account and billing: create and secure your Account, and record your purchases and subscriptions so you get what you paid for. Apple and Google send the receipts.
• To communicate with you: send service messages, such as security alerts, invitations, reminders before an unused Account is closed, and changes to our terms. If we start a newsletter or marketing emails, we will send them only as the law allows, and you can unsubscribe at any time (Section 9.4).
• To keep the Services safe: prevent fraud and abuse, enforce our Terms, respond to reports, and apply fair-use limits.
• To improve the Services: find and fix errors, using crash reports and aggregated information.
• To comply with law: respond to valid legal process, make reports the law requires, and protect the rights and safety of our users and others.

5. What We Do Not Do

• We do not sell personal information, and we do not "share" it for cross-context behavioral advertising, as those terms are used in state privacy laws.
• We do not show ads in the Services or build advertising profiles.
• We do not use your Content to train our own AI models, and we do not license or provide it to anyone for that purpose.
• We do not use facial recognition or create face templates or other biometric identifiers.
• We do not combine Content from different Accounts into a shared or searchable database, except for what you choose to make public: catalog contributions, a discoverable profile, and leaderboards.
• Our staff do not view your Content, except when needed to respond to your request or a report, review something you have sent us for public display, investigate a violation of our Terms, keep the Services secure, or comply with law.

6. Location Features

6.1 Your control. Location features are optional. Your device will ask for permission before an app can use its location, and you can withdraw that permission at any time in your device settings. You can also choose to tag places yourself instead of using device location or photo location data. In My Stadiums, Stadiums Near Me, Game Day Mode, travel suggestions, and nearby-stadium alerts also need Location Services turned on in Settings, which starts off.

6.2 Location in photos and videos. Before a photo leaves your device, we remove its location, device, and other embedded information, so no copy we store or show carries it. We do the same for MP4 and MOV videos, except for the separate location track some action cameras and drones record; WebM videos are stored as they are.

6.3 Map services. To name places, find venues, and work out drive times, our server sends search text or coordinates to Google Maps Platform. To show a trailhead's weather, it sends the trailhead's coordinates to the National Weather Service or Environment and Climate Change Canada. To draw maps, your device loads map images directly from map providers, such as Esri, the U.S. Geological Survey, Natural Resources Canada, the Bureau of Land Management, Iowa State University (weather radar), OpenStreetMap, and Amazon Web Services (terrain), and, when you open a 3D view, from Google. These providers see your IP address and the area of the map you are viewing. We do not send any of them your name, email address, or account ID.

7. AI Features

7.1 Only when you ask. AI features are optional. They process your information only when you ask for a result, and only for the records you select, never your photos or locations. You can stop using them at any time.

7.2 Our AI provider. When you request an AI result, we send the text of the records you selected, which may include names, such as a child's or a travel companion's, and notes you typed, to our AI service provider, currently Anthropic, to generate it. The provider processes that information under its commercial terms and policies, which may allow it to keep the information for a limited time, for example to detect misuse or to meet legal requirements. We do not authorize the provider to use your information for its own purposes beyond providing the service to us, and we do not use your information to train our own models.

7.3 No facial recognition. Our AI features do not use facial recognition.

8. How Information Is Shared

8.1 With people you choose. We show your Content to the members of your household and to the Viewers you approve (followers, and people approved to open your share links), according to your sharing settings. Share links require the recipient to sign in and be approved before they can view anything. Information you add to our shared catalogs, such as a stadium correction, a concert venue, artist, or show, or a trail you send to the My Outdoors catalog, can be seen by other users without your name. A trail you send stays in the catalog, as a copy that does not name you, even after you delete it or your Account. If you make your profile discoverable, other signed-in users can find you by your display name, handle, or exact email address and see your display name, handle, and profile picture, but never your email address. If you choose to appear on My Stadiums leaderboards, other users see your display name and counts. If you tag someone and they accept, a copy of the tagged photos and videos is added to their Account and stays there.

8.2 With service providers. We use the service providers below to run the Services. They may use personal information only to provide services to us, under contracts or terms that limit their use of it.

8.3 For legal reasons. We may disclose information if we believe in good faith it is required by law or valid legal process, such as a subpoena or court order; to report apparent child sexual abuse material to the National Center for Missing & Exploited Children, as federal law requires; to protect anyone from imminent harm; or to protect our rights and enforce our Terms.

8.4 Business transfers. If Section 5 Media is involved in a merger, acquisition, financing, reorganization, or sale of assets, information may be transferred as part of that transaction, subject to this policy. We will notify you before your information becomes subject to a different privacy policy.

8.5 With your consent. We may share information in other ways if you direct us to or agree to it.

9. Your Privacy Rights and Choices

9.1 Your rights. All users in the United States and Canada have the following rights, whether or not the law where they live requires them:

• Access: confirm whether we process your personal information and get a copy of it.
• Download (portability): download your photos and records in a commonly used format.
• Correction: correct inaccurate information.
• Deletion: delete your information or your Account.
• Withdraw consent: turn off location features, or stop using AI features, at any time.
• Appeal: ask us to reconsider if we deny your request (Section 9.3).

Because we do not sell personal information, use it for targeted advertising, or use it for profiling that produces legal or similarly significant effects, there is nothing to opt out of for those purposes. We will honor browser privacy signals, such as Global Privacy Control, as an opt-out request where the law requires it.

9.2 How to make a request. You can view, download, correct, and delete most information in your Account settings. You can delete your Account in any app or at section5-media.com/delete-account. For other requests, contact support@section5-media.com. We will verify your identity before acting on a request, usually by confirming control of your Account email. You may use an authorized agent where the law allows; we may ask for proof of the agent's authority. We will respond within 45 days and, if we need more time, tell you why and extend once by up to 45 more days. We will not treat you differently for exercising your rights.

9.3 Appeals. If we deny your request, you may appeal by replying to our decision or emailing support@section5-media.com with the subject line "Privacy Appeal." We will respond to appeals within 60 days. If you are not satisfied with our decision, you may contact your state attorney general.

9.4 Email choices. You can unsubscribe from any marketing email using the link in the message. We will still send service messages, such as security alerts and billing notices, while you have an Account.

9.5 Data imported from Facebook and other services. To delete information you imported from Facebook or another service, delete the imported items or your Account as described above, or contact support@section5-media.com. We will delete the requested information as described in Section 10.

10. How Long We Keep Information

11. Cookies and Analytics

We use cookies, local storage, and similar technologies to keep you signed in, remember your settings, keep drafts and uploads waiting while you are offline, and keep the Services secure. We do not use advertising cookies, tracking pixels, or third-party tools that track you across other websites or apps. You can block or delete cookies in your browser settings, but some features, such as staying signed in, may not work without them. Our website's public pages load fonts from Google, and the 3D map view in My Travel loads Google's map software, which may set its own cookies or storage; Google receives your IP address when this happens.

12. How We Protect Information

We use administrative, technical, and physical safeguards designed to protect personal information, including encryption in transit and at rest, access controls that limit Content to the people you approve, time-limited links for viewing files, and restricted staff access. No method of transmission or storage is completely secure, so we cannot guarantee absolute security. Please use a strong password. If a security breach affects your personal information, we will notify you and any required authorities as the law requires.

13. Where Information Is Processed

We are based in the United States. Your Account, records, photos, and videos are stored with Supabase in Canada (Montreal), and our other service providers process information mainly in the United States. We offer the Services in the United States and Canada.

14. State-Specific Disclosures

14.1 Categories of personal information. In the past 12 months, we have collected the following categories of personal information, as defined in California law, for the purposes in Section 4. We disclose each category for business purposes only to the service providers in Section 8.2 and as described in Section 8. We have not sold any category or shared any for cross-context behavioral advertising.

14.2 Sensitive personal information. We use sensitive personal information only to provide the Services you request, keep the Services secure, and for other purposes permitted by law, and not to infer characteristics about you. Where state law requires consent before we process sensitive data, such as precise geolocation, we ask for it before the feature is turned on.

14.3 California Shine the Light. We do not disclose personal information to third parties for their own direct marketing purposes.

15. Changes to This Policy

We may update this policy from time to time. If we make a material change, we will notify you by email or in the Services at least 30 days before it takes effect and update the effective date above. If a change would let us use information we already have in a materially different way, we will ask for your consent where the law requires it.

16. Contact Us

Section 5 Media, LLC

2402 Willow Rd N, Fargo, ND 58102

Privacy requests and questions: support@section5-media.com

Support: support@section5-media.com

Delete your account: section5-media.com/delete-account